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Pierce Education Properties

Pierce’s customers are message and media-savvy college students who can be notoriously resistant to brands that don’t “get” them. So we let our youngest employees lead the charge in developing their brand strategy – with some surprising results.

Super category: Rebranding & Retargeting, Social Media Category: Real Estate

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Headline: Private rooms.
Body copy: We've got private bedrooms (most with their own bath) in our fully furnished apartments at The Village at Bluegrass.

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Headline: Gyms and pools.
Body copy: We've got a 24-hour gym with no membership fees, a pool, and fully furnished apartments at The Village at Bluegrass.

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Headline: Private baths.
Body copy: We've got private baths (yes, with tubs), tanning beds, and fully furnished apartments at the Village at Bluegrass.

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Headline: 24-hour onsite maintenance.
Body copy: We've got 24-hour onsite maintenance, helpful community assistants, and fully furnished apartments at Chandler Crossings.

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full client list

We have a lot of experience in a lot of different categories. From retail to horse racing. From real estate to bicycles. But, even more important than specific industries, are what we call "super categories" - think of them as creative marketing approaches to similar business challenges.

super categories categories

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portfolio

Pierce Education Properties

Web Banner 1

Web Banner 2

Web Banner 3

Print Ad

Print Ad

Print Ad

Print Ad

full client list

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